Mapper Cards
Visually map out your creative ideas for each area of your business.
A different way of thinking, for people who think differently.
Dyslexia & ADHD-Friendly | Suitable for Access To Work claims
A Pocketful of Inspiration for Your Marketing Planning
Online and digital planning apps are great, but they’re not for everyone. There’s something special about physically connecting with your marketing strategy. People consume physical content differently from digital, we retain it better, we give it more attention, and we’re more inspired.
Physical visual marketing aids are a proven way of planning. With pre-designed cards, you can set out your entire month’s strategy with helpful tips, including defining your target audience and different types of content, all sectioned into days of the week and months of the year. Then, take a picture and your marketing strategy goes where you go, as a helpful reminder. Think of us as a more sophisticated version of having sticky notes all over your desk (or laptop.) Each set of cards includes a section covering the foundations, one card at a time, so you can review and keep evolving your brand.
Helping you in four key areas of your business (Social Media, Business Idea, Marketing Plan, and Website Planning) our Mapper Cards look like a deck of playing cards – and they’re certainly the full house you need for each marketing channel. Each set comes in a box, that can sit on your desk or in your bag, ready to burst open to help you with your next idea, or moment of inspiration.
Pick your Deck
Every business needs ideas to thrive – and now you can have a pocketful of inspiration with these Business Idea Mapper Cards. Perfect for sole traders these cards are also great for brainstorming and team meetings to help bounce around ideas.
If you’re a visual thinker, neurodiverse or prefer to talk through ideas, these cards provide you the visual tools alongside the expert-guided prompts. Great for those with neurodiverse minds, these cards allow you to visualise your business plans, instead of trying to plan them all in your head, or in a boardroom (where it can be easily forgotten.)
So incredibly easy to use, this pack includes 52 cards breaking down each step of making your business idea a reality. Simply plan out your idea, and what you’re going to do at each stage, consider each of the prompts and take it one card at a time. You’ll feel more confident in your ideas and know when you are ready to move to the next step.
We also introduce the S.T.A.R.T. Method, this helps make sure that each goal is achievable and ensures you have a solid plan for each step:
Skills - Do you have the skills yourself or through your network, to complete each step of the plan?
Tools - What tools, software, kit will you need to make each step happen?
Action - Once you understand what is needed, and how it will be done, you can create an accurate and realistic action point which becomes your goal.
Resources - Who is going to do the task, will you do it yourself? Will you outsource? Do you have the materials or content required? Do you know how long it will take?
Time - Understanding when can this task be actioned and completed?
Created by experts in marketing, these cards can be used again and again, with well-thought-out sections so you can plan, review, and implement your business idea at every stage. Then, when you’re finished, move the cards around and start again.
Every great idea starts somewhere – so start your idea with a set of Business Idea Mapper Cards.
Pack contains:
· 52 Business Idea Mapper Cards
· Handy pouch to keep prompt cards in
· Packaged in a handy box, easy for transportation and use on the go.
· Great for sole traders or use in team meetings.
Introducing Marketing Plan Mapper Cards! This is your game-changer for creating a clear and actionable marketing strategy.
Here's how it works:
Visualise your year ahead: No need to stare at blank spreadsheets wondering what you need to put where! Simply lay out the cards for each quarter (3 month period) to see your entire year broken down into manageable chunks.
Break it down, take it one card at a time: The cards take you through each area of your marketing plan, turn over each one for guidance on that section, and the mini prompt cards will give tips and ask questions to spark thoughts and ideas.
See the big picture, then get specific: First, you'll map out your overall strategy. Then, you can dive deeper into each quarter with targeted prompts. See whether your goals and objectives are realistic and what you need to focus on for each quarter.
Action plan at your fingertips! Once you've laid everything out, take a picture with your phone. Now you have a clear roadmap for your entire year's marketing efforts. Download the accompanying workbooks to populate your plan.
What's included?
A deck of Marketing Plan Mapper Cards and mini prompt cards
A handy pouch for your prompt cards
A sturdy box for easy storage
Perfect for businesses of all sizes who want to ditch the overwhelm and get strategic with their marketing
Designed by a neurodiverse marketing expert, to help other visual thinkers
Tired of staring at a blank screen wondering what to post next?
Introducing Social Media Mapper Cards! This is your secret weapon for planning killer social media content for the next month.
Here's how they work:
See the whole month at once: Forget scrolling through endless calendars. Just lay out the date cards to see your month ahead.
Feeling stuck for ideas? Use the mini prompt cards to get your brain going. They'll ask you questions and give you tips to brainstorm ideas to create the perfect content for your brand.
Don't like the way it looks? Shuffle the cards around until you have the perfect plan. You may see there are gaps, or not enough about a particular offer coming up, simply move the prompt cards until you are happy.
Snap a pic and get posting! Once you're happy with your layout, take a photo on your phone, or write up your posts/notes as you go. Now you have a clear plan to follow, so you can create content without the stress. Then pack away until next month!
What's in the box?
52 Social Media Mapper Cards (including branding building content, prompts, tips, and everything you need to create your plan)
A handy pouch to keep your mini prompt cards organised
A box for easy storage and taking your planning on the go
Perfect for solopreneurs and small businesses
Ideal for neurodiverse minds and visual thinkers alike
THEO PAPHITIS
“#SBS winner, Mapper Cards are a great tool that enable the user to visually plan out their ideas. Perfect for those that want to get away from their screens, are neurodiverse or like to plan on the go.”
Take it one step – or one card – at a time
Being able to lay out each stage of your content plan or marketing strategy on the desk in front of you, is the most user-friendly and least stressful way of working out a plan. Each set of cards covers a marketing area of your business, and each card covers a step in the process, providing prompts, ideas and guidance helping you make decisions and solve problems along the way.
They’re perfect for planning content, for example, for your social media channels, your blog, or your website. The cards provide a wealth of useful information and tips. They help you find your starting point, walk you through each step in the planning process, and provide all the inspiration you need to help make your brand stand out.
There’s a set of Mapper Cards™ for the key areas of building your brand, so you can pick one, work on it until you’re happy, then move onto the next one.
Start by ordering your Mapper Cards™ here – just choose your starting point!
Debbie Lewis | NatWest Group - Regional EcoSystem Manager | East Midlands & East of England